Hi, I’m Queenie Ling

I noticed that your tracking software landing page uses a standard sign-up form to collect leads. To show how I think about web marketing, I’ve built the two versions below. You could run them against each other as an A/B test and see which one gets more people to sign up.

Contact me
Idea 1ROI calculator
Shipment tracking software for ecommerce teams

Turn shipment tracking into repeat revenue

Give shoppers branded tracking pages, proactive delivery updates, product recommendations, and carrier visibility that reduce WISMO tickets and bring customers back after checkout.

20,000+
brands using AfterShip
1.2B+
shipments tracked
AWAYGymsharkOoniMejuriDIME®WHOOP
Tell us about your business
Annual orders25,000
Average order value$100
Website conversion rate2%
Support tickets per year4,000
Percentage of WISMO calls50%
Cost per support ticket$3
Your projected ROI (US$)
$12,950per year

Incremental revenue

From shipment status notification emails$8,750
From repeat customers on tracking pages$1,200

Cost reduction

Staffing cost saved annually$3,000
Choose a meeting time on the next screen. Your ROI report comes attached to the confirmation.
Assumes 50% WISMO deflection and AfterShip benchmark rates for email and tracking-page revenue.

The current page asks for a demo booking up front, so the form is the whole offer. You hand over your details and a slot in your diary before you get anything back, and that only works on people who are already sold. This version shows the money first and asks second.

The calculator gives them projected incremental revenue from delivery emails and repeat purchases on tracking pages, worked out from their own orders and order value. The proof on the page today belongs to goodr and DIME Beauty, but the sliders make the number theirs. So by the time the email box appears, the ask has changed from book a demo to show me how to get this number, and whatever they entered arrives with the email so sales knows the company size before replying.

Idea 2Three-tap fit quiz
Shipment tracking software for ecommerce teams

Turn shipment tracking into repeat revenue

Give shoppers branded tracking pages, proactive delivery updates, product recommendations, and carrier visibility that reduce WISMO tickets and bring customers back after checkout.

20,000+
brands using AfterShip
1.2B+
shipments tracked
AWAYGymsharkOoniMejuriDIME®WHOOP
Step 1 of 3
Platform…VolumePriority

Where does your store run?

We'll match the walkthrough to your stack.

The calculator asks for numbers not everyone has to hand. This version asks three easy questions instead, with nothing to type, so the visitor is already invested by the time the email box appears.

Their answers give you their platform, their volume and their biggest headache, which means the first reply can talk about the problem they actually picked. It still finishes on a revenue figure, so the reason to sign up is the same as Idea 1 without the homework, and it catches the browsers who would give up on six sliders.