Hi, I’m Queenie Ling

I noticed your tracking software landing page currently uses a standard sign-up form to collect leads. To showcase the experience and skills I could bring to being the Senior Web Marketing Manager at AfterShip, I’ve prototyped two interactive variations built with Claude Code below that could be run in an A/B test to improve email leads for demos.

ControlYour existing sign-up form
The current AfterShip tracking software landing page, showing the Get a demo form with business email, first name, company region and number of orders fields.
Idea 1ROI calculator
Shipment tracking software for ecommerce teams

Turn shipment tracking into repeat revenue

Give shoppers branded tracking pages, proactive delivery updates, product recommendations, and carrier visibility that reduce WISMO tickets and bring customers back after checkout.

20,000+
brands using AfterShip
1.2B+
shipments tracked
AWAYGymsharkOoniMejuriDIME®WHOOP
Tell us about your business
Annual orders25,000
Average order value$100
Website conversion rate2%
Support tickets per year4,000
Percentage of WISMO calls50%
Cost per support ticket$3
Your projected ROI (US$)
$12,950per year

Incremental revenue

From shipment status notification emails$8,750
From repeat customers on tracking pages$1,200

Cost reduction

Staffing cost saved annually$3,000
Choose a meeting time on the next screen. Your ROI report comes attached to the confirmation.
Assumes 50% WISMO deflection and AfterShip benchmark rates for email and tracking-page revenue.

Why this idea:

The current page asks for a demo booking up front so the form is the whole offer. You hand over your details and a slot in your diary before you get anything back and that only works on people who are already sold. This version shows the money first and asks second.

The ROI calculator is a tool you already have but haven't tested in a more impactful placement. The current proof on the page belongs to goodr and DIME Beauty, but this interactive component personalizes the sell to each potential customer to their business, giving them a more compelling reason to sign up for a demo.

Idea 2Three-tap quiz
Shipment tracking software for ecommerce teams

Turn shipment tracking into repeat revenue

Give shoppers branded tracking pages, proactive delivery updates, product recommendations, and carrier visibility that reduce WISMO tickets and bring customers back after checkout.

20,000+
brands using AfterShip
1.2B+
shipments tracked
AWAYGymsharkOoniMejuriDIME®WHOOP
Step 1 of 3
Platform…VolumePriority

Where does your store run?

We'll match the walkthrough to your stack.

Why this idea:

This version asks three easy questions instead to engage the visitor and reduce the risk of drop-off. Once a visitor has started engaging, they are more likely to continue signing up.

Their answers give you their platform, their volume and their biggest headache which means the first reply can talk about the problem they actually picked. It also finishes on a revenue figure so the visitor feels their inputs have provided them a personalized result, allowing them to feel more invested in the demo.